A charming jungle resort that rests on the bank of Belize Old River in an exotic tropical rainforest setting.
The Jewel Of Central America
Black Orchid Resort, a staple of the growing Belize tourism market, struggled for years to truly reach their earning potential. Their prior digital identity did not imprint upon potential travelers the wondrous experience that their resort consistently delivered to their guests.
We reimagined their online presence, with the only limitation of preserving their original logo. We completely rebuilt their website, and the resort experienced an immediate increase in lead generation and potential traveler engagement. These changes triggered an increase in bookings from new customers, and an upswing in positive reviews on TripAdvisor and social media from past visitors.
Automated Guest Correspondence
We created a sophisticated email marketing systems to target both potential and converted bookings. Leads who sign-up on their webpage for 'savings by email' receive a series of emails with additional information on accommodations, tours, and packages offered by Black Orchid, as well as a coupon to save on their booking. Upon booking, converted leads receive another series of emails, prior to their check-in date which provide information about Belize and helpful tips for their upcoming trip. Finally, after check-out they receive a heart-felt thank you and a simple request to rate and review their stay at the resort.
Let's Do Work
This could be the beginning of a beautiful partnership.